A high street store based mass customised clothing service strategy model.

Date

2001

Advisors

Journal Title

Journal ISSN

ISSN

DOI

Volume Title

Publisher

Springer

Type

Book chapter

Peer reviewed

Yes

Abstract

Description

Keywords

Citation

Taylor, C. et al (2001) A high street store based mass customised clothing service strategy model. In: Tseng, M and Piller, T. eds. The Customer Centric Enterprise. Berlin: Springer, pp. 465-476

Rights

Research Institute