Fair trade marketing: An exploration through qualitative research
dc.contributor.author | Wright, L. T. | |
dc.contributor.author | Heaton, S. | |
dc.date.accessioned | 2009-04-06T11:20:07Z | |
dc.date.available | 2009-04-06T11:20:07Z | |
dc.date.issued | 2006-12-01 | |
dc.identifier.citation | Wright, L.T. and Heaton, S. (2006) Fair trade marketing: An exploration through qualitative research, Journal of Strategic Marketing, 14 (4), pp. 411-426. | en |
dc.identifier.doi | https://doi.org/10.1080/09652540600948019 | |
dc.identifier.issn | 0965-254X | |
dc.identifier.uri | http://hdl.handle.net/2086/1668 | |
dc.language.iso | en | en |
dc.publisher | Taylor and Francis | en |
dc.subject | RAE 2008 | en |
dc.subject | UoA 36 Business and Management Studies | en |
dc.title | Fair trade marketing: An exploration through qualitative research | en |
dc.type | Article | en |