An empirical investigation into e-shopping excitement: antecedents and effects.

Date

2009

Advisors

Journal Title

Journal ISSN

ISSN

0309-0566

Volume Title

Publisher

Emerald Group Publishing Limited

Type

Article

Peer reviewed

Yes

Abstract

Description

Keywords

Citation

Jayawardhena, C. and Wright, L. T. (2009) An empirical investigation into e-shopping excitement: antecedents and effects. European Journal of Marketing, 43 (9/10), pp. 1171-1187.

Rights

Research Institute