Business Research Methods
Date
2015
Advisors
Journal Title
Journal ISSN
ISSN
DOI
Volume Title
Publisher
South Western Cengage
Type
Book
Peer reviewed
Yes
Abstract
Description
This is a research methods textbook. The text book is built around a model of the research process and the four frameworks approach to the research project, both models developed by Quinlan in her teaching practice.
Keywords
Business Research Methods
Citation
Quinlan, C., Zikmund, W., Babin, B., Carr, J. and Griffin, M. (2015) Business Research Methods. South Western Cengage, Andover, UK