The Role of Heritage in Regional Design Identity and Brand Value
Date
2017-11-02
Authors
Advisors
Journal Title
Journal ISSN
ISSN
DOI
Volume Title
Publisher
Type
Presentation
Peer reviewed
Abstract
Description
Keywords
heritage, value offering, brand identity, value structure, company, competence, cultural value, authenticity, museums, regional design identity, epistemic clusters
Citation
Baines, E. (2017) ‘The Role of Heritage in Regional Design Identity and Brand Value’. In: The Value of Heritage in Textiles and Clothing Session, Leicester Business Festival, 2nd November 2017