The role of packaging design in point-of-purchase communications

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dc.contributor.authorKim, Deuksoo
dc.date.accessioned2011-03-30T13:28:16Z
dc.date.available2011-03-30T13:28:16Z
dc.date.issued2002
dc.identifier.urihttp://hdl.handle.net/2086/4825
dc.language.isoenen
dc.publisherDe Montfort Universityen
dc.subject.ddc658 150 381 688.8en
dc.subject.lcshPsychology Commerce Containersen
dc.titleThe role of packaging design in point-of-purchase communicationsen
dc.typeThesis or dissertationen
dc.type.qualificationlevelDoctoralen
dc.type.qualificationnamePhDen

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