Entrepreneurial Motivation in the Global South: Addressing Gender Marginalization
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Abstract
This article sets out to the issues of gender marginalisation and entrepreneurial motivation is increasingly gaining interest in management, mainly to address social and gender exclusion. This paper explores the perceived differences in the motivating factors for women and men in choosing entrepreneurship as a career in a global south economy (Nigeria). This paper explores the perceived differences in the motivating factors for women and men in choosing entrepreneurship as a career in a global south economy (Nigeria). The study examines the role of patriarchy as it is perceived in Nigerian society, and how this might impact on the role of choosing entrepreneurship. These driving forces for entrepreneurship are typically divided into push and pull aspects. The push/pull theory is used to explore gender marginalisation, experienced by women in Nigeria.