Social Imitation of Alcohol Consumption and Ingratiation Motives in Young Adults

Date

2016-06

Advisors

Journal Title

Journal ISSN

ISSN

Volume Title

Publisher

Psychology of Addictive Behaviors

Type

Article

Peer reviewed

Yes

Abstract

Across 2 studies we tested the hypothesis that social ingratiation motives may be an important factor explaining social imitation of alcohol consumption. In Study 1, participants drank alcohol with a heavy versus light drinking confederate under conditions that were designed to heighten or reduce (participants believed they would not be judged) motivation for ingratiation. In Study 2 we manipulated the degree to which participants believed they had already successfully ingratiated themselves with a heavy or no (alcohol) drinking confederate. In Study 1, participants’ alcohol consumption was most strongly influenced by the confederate’s drinking behavior when they believed that they would later be judged by the confederate. In Study 2, participants’ alcohol consumption was influenced by the confederate’s drinking behavior and this effect was particularly pronounced if participants were unsure if the confederate had accepted them. The desire for social ingratiation may in part explain why people imitate the drinking behavior of those around them.

Description

open access article

Keywords

alcohol, social drinking, mimicry, ingratiation, need to belong

Citation

Robinson, Oldham, Sharps et al (2016) Social Imitation of Alcohol Consumption and Ingratiation Motives in Young Adults. Psychology of Addictive Behaviors, 30, pp. 442-449.

Rights

Research Institute

Institute for Psychological Science