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From Linear to Circular: A Meta-Theoretical Perspective on Transforming Marketing Systems
The need for sustainability challenges the established production and consumption model that continues to shape global marketing systems. As an alternative, the Circular Economy (CE) seeks to transform market structures, ...
Visual Map, Honest Fashion Beyond Transparency
(Map The System, 2019-06-05)
Despite the well known benefits that sustainability can generate, hiding behaviours remain dominant. While some fashion brands and retailers are benefiting from their transparency efforts, hiding is still commonplace. This ...