People, places, spaces: the influence of lighting contrast on consumers' visual attention in a retail context

Date

2014

Author

Harwood, Tracy;

Garry, Tony;

Carreras, A.

Metadata

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Citation : Harwood, T., Jones, M. and Carreras, A. (2014) People, places, spaces: the influence of lighting contrast on consumers’ visual attention in a retail context. Proceedings of the Academy of Marketing Annual Conference, Bournemouth University, 7-10 Jul.

URI

http://hdl.handle.net/2086/13378

Research Group : Institute of Creative Technologies

Research Institute : Institute of Creative Technologies (IOCT)

Peer Reviewed : Yes

Collections

• Leicester Media School [1420]