Browsing by Author "Schons, Laura Marie"

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Should Charity Begin at Home? An Empirical Investigation of Consumers’ Responses to Companies’ Varying Geographic Allocations of Donation Budgets.

Schons, Laura Marie; Cadogan, John; Tsakona, Roumpini (Article)

In our globalized and interconnected world, companies are increasingly donating substantial amounts to good causes around the globe. Many companies choose to donate “at home” while others give to causes in faraway places ...