Age-Friendly Standards: The Challenge of Co-Production with Older People

As the European population ages, there is an escalating need for age-friendly standards to support development of effective products and services involving information and communication technologies (ICT), thereby improving usability for all consumers, including older people. Co-production with users through inclusive and participatory processes provides several benefits to standardization, including enhanced understanding of market needs, clearer identification and mitigation of risks, and increased legitimacy of the standards developed. Ideally, co-production includes users from a range of backgrounds. However, older people, especially those aged over 80 years, are often the least likely in the population to be involved. This paper reports on barriers and challenges to inclusive co-production from the perspectives of a range of stakeholders participating in the European Commission-funded project, PROGRESSIVE: Progressive Standards around ICT for Active and Healthy Ageing. It identifies potential ways to improve the participation of older people in the co-production of standards.