The problem of political marketing

Date

2008

Authors

Savigny, Heather

Advisors

Journal Title

Journal ISSN

ISSN

DOI

https://doi.org/10.5040/9781501300806

Volume Title

Publisher

Bloomsbury

Type

Book

Peer reviewed

Yes

Abstract

Description

Keywords

Citation

Savigny, H. (2008). The Problem of Political Marketing. London: Bloomsbury Academic.

URI

http://hdl.handle.net/2086/15752

Rights

Research Institute

Collections

Leicester Media School