Improving marketing communication & innovation Strategies in the small business ontext
dc.contributor.author | Wright, L. T. | |
dc.contributor.author | Nancarrow, C. | |
dc.date.accessioned | 2009-04-06T11:14:18Z | |
dc.date.available | 2009-04-06T11:14:18Z | |
dc.date.issued | 2001-03-01 | |
dc.identifier.citation | Wright, L.T. and Narrow, C. (2001) Improving marketing communication & innovation Strategies in the small business ontext. Small Business Economics, 16 (2), pp. 113-123. | en |
dc.identifier.doi | https://doi.org/10.1023/A:1011188221120 | |
dc.identifier.issn | 0921-898X | |
dc.identifier.uri | http://hdl.handle.net/2086/1666 | |
dc.language.iso | en | en |
dc.publisher | Small Business Economics | en |
dc.subject | RAE 2008 | en |
dc.subject | UoA 36 Business and Management Studies | en |
dc.title | Improving marketing communication & innovation Strategies in the small business ontext | en |
dc.type | Article | en |