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    Browsing by Author "Lucas, Gerardus"

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      • Creating Value – Value Co-Creation and Value Destruction 

        Stokes, Peter; Mahajan, Gautam; Lucas, Gerardus; Hughes, Paul (Article)
        Historically, value has been understood largely in economic terms centred on, for example, notions of price, cost, profits and shareholder wealth. However, contemporary understandings of value also point at value being ...

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